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RESUME:
LISA SAUNDERS
www.authorlisasaunders.com; saundersbooks@aol.com
SUMMARY: Skilled in public relations, marketing, event planning, public speaking, and writing in the utility, education, health, and history fields. Proficient in Microsoft Word, Excel, PowerPoint, and Internet marketing.
EDUCATION: Cornell University, Ithaca, NY, B. S., Business Management and Marketing
PROFESSIONAL EXPERIENCE
Independent Consultant: Public Relations/Speaker/Writer, Mystic, CT, Oct. 2010—present
Help organizations and employees become known as experts in their field and contributors to their community. Secure speaking engagements, facilitate “How To” workshops, and write press releases and company newsletters.
Clients include former employers, National Field Service Corporation (specializes in the utility field), State University of New York at Rockland, and Mystic River Acupuncture. Speak on local T.V. and at Rotary Clubs and libraries, etc., about publicity, employment, and sightseeing in Mystic. Active member of both Eastern Connecticut and Greater Mystic Chamber of Commerces, and the Connecticut Authors and Publishers Association.
State University of New York at Rockland, Suffern, NY, Nov. 2006 – Oct. 29, 2010
Campus Communications Assistant
Promoted events, programs, and faculty to the media through press releases and writing college newsletter, SCENE, with quarterly circulation of 35,000. Located and interviewed successful students and alumni for human interest stories. Coordinator of Speakers Bureau and initiated successful “Open Mike Nights.”
- Developed relationships with media and alumni and assisted with Foundation fundraisers such as award ceremonies, golf outings and annual campaign.
- Used Twitter, Facebook, and RCC Speakers Bureau as additional promotional tools, which resulted in newspaper coverage of the college and faculty.
- Composed brochures and edited catalogs.
Key Accomplishments
- Received national coverage on Fox and Friends and in Associated Press through press releases relating the circumstances of individual students or faculty to current events.
- Recognized as writer for the following Medallion Awards received from the National Council for Marketing & Public Relations, District I: Gold Medallion for Academic Convocation Booklet (2010); SILVER for Departmental Brochures (2010); and Bronze for ad print series, which featured noteworthy alumni and RCC’s influence on their success (2009).
National Field Service Corporation, Suffern, NY, Jan. 1998 – Sept. 2008
Recruiter / Marketing Specialist
Interviewed approximately 80 candidates monthly and communicated with clients on employment needs in the utility, communications, and right-of-way industries. Represented company at job fairs, utility safety meetings, and coordinated marketing events, including annual 100-guest Christmas party and sleepover event at West Point. Placed many applicants with AT&T. Maintained database of applicants in People Trak.
PUBLIC SPEAKER
Venues: USA 9 News...Cornell University...Centers for Disease Control and Prevention (CDC)...West Point Museum...Seward House... Lincoln Depot Museum…Johns Hopkins University... Siemens Healthcare Diagnostics Daughters of the American Revolution (DAR)... Civil War Round Tables... Derek McGinty Show...The Washington Independent Writers Association... grade schools…libraries…television and radio.
Topics: How to Get Free Publicity… How to Get a Job… Internet Marketing…Ever True: A Union Private and His Wife… Ride a Horse, Not an Elevator (children’s writing workshop)... Stop #1 Birth Defects Virus
PUBLISHED WRITER: Books include Ever True: A Union Private and His Wife (Heritage Books); Anything But A Dog! The Perfect Pet for a Girl with Congenital CMV (Unlimited Publishing LLC); and Ride a Horse, Not an Elevator (used in Cornell University’s 4-H Horse Book in a Bucket program).
OTHER CLIENTS: Ginsburg Developers, Siemens Healthcare Diagnostics.
Additonal publication information:
“Anything But A Dog! The Perfect Pet for a Girl with Congenital CMV (cytomegalovirus).” Unlimited Publishing LLC, 2008.
“Ever True: A Union Private and His Wife.” Heritage Books, 2004. Also a one-act play.
“Ride a Horse, Not an Elevator.” Cornell University, Horse Book in a Bucket, 1995.
“How to Get Published.” Smashwords.com, 2009.
Additional articles published in: Cornerstone, Battlefield Journal / Civil War News, Women Today,
American Spirit, Welcome Home, Celebrate Life, Rockland Magazine, The Journal News (Gannett),
Times Herald-Record, Rockland County Times, Sentinel, Rockland Review
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