Flyer on ways you can participate in all "How To" opportunities and events: Advertise Your Expertise--FREE!

"How To" Submission Guidelines

If you would like to submit a "How To" article to the "How To" Workshops and Speakers Bureau blog, please follow these steps to be considered:

1. Write a one - three sentence introduction

2. Give the readers steps to follow or bulleted info for ease of reading

3. Keep your article relatively short (about 800 words max)

4. At the end of the article, write "About the Author" and include up to three sentences about yourself (it must include the town and state you live in), ONE link where the reader can learn more and your e-mail address.

5. Have a title that starts with "How To..."

6. Send the article to me, Lisa Saunders, at saundersbooks@aol.com and put in the subject line: "How To" article.

7. Include this statement in your e-mail to me (it will be included at the end of your blog post): I certify that this article was written by me, [your name], that I own all rights, and that Lisa Saunders has my permission to include it in any other material, including e-books.

To be considered for inclusion, it needs to be "family friendly," cover a different topic than those already posted, be instructive, not overly self-promotional, and be free of grammatical and spelling errors (please don't forget to use spell check and have someone else review it for other mistakes). To be considered for inclusion into my "How To" e-book, it will need to have a national appeal, which can be accomplished by stating at the end how a reader can look for an "expert" if they need help. Then, of course, add your contact info in case they live near you.

After it is published, make sure you visit your post and use the tools at the end to e-mail it to your friends and followers, and if you have Facebook, Twitter, and a Google profile (if you own a business, you should), then be sure to send it there. You can also post the direct link of your blog post to your LinkedIn account.

Thank you for sharing your expertise with the public. I hope the free publicity will help you, your cause, and the community at large.

Lisa Saunders

P.S. More Info on my projects and services:

Advertise your Expertise--FREE!

Creative Ways to Network, Educate your potential clients, and Drive customers to your business

All events and publicity coordinated by Author and Publicist, Lisa Saunders 

·         Publish - On the “HOW TO” Blog

·         Present – At the “HOW TO” Variety Workshops

·         Social Media – Your video on YouTube & Facebook (small fee for video)

“HOW TO” BLOG:

Submit “How To” article pertaining to your field of expertise to the “How To” Workshops and Speakers Bureau blog at: http://howtoworkshops.blogspot.com. Once article is published, use the tools at the bottom to e-mail link to your mailing list and post to Facebook, Twitter, and Google profile. Published examples: “How to Promote Your Business” and “How to Get Published,” by Lisa Saunders.  A blogger on Patch.com, Lisa directs her readers to the “How To” Workshops and Speakers Bureau blog for more “How To” information from area experts—YOU! No fee for this publishing service.

“HOW TO” VARIETY WORKSHOPS:

Five minutes in front of an audience of potential customers and business partners. Present your “HOW TO” on “stage” at one of the upcoming Variety Workshops. First presentation free, then $25 fee for subsequent presentations, which includes a mention in a pre-performance press release (waived if you host event).

Examples of previous presenters:

“How Does Acupuncture Work?" Kathleen T. Poole, Mystic River Acupuncture

“How to Lift Weights,” Chris Annino, Mystic's "Strongman"

"Simple Steps for a Healthy Relationship," Danielle Drugan, Mystic Therapy, LLC

"How to Make a Living as a Folk Singer," Geoff Kaufman, Musician

YOUTUBE:

The video of your “HOW TO” presentation posted on YouTube for high ranking on Google searches! $50 for video. "I posted the video Lisa took of me introducing my book to my Facebook page. A person saw it and ordered my book online!"  Nancy Rupert – Co-Author of a View from the Snow Globe: A Journey in Cancer and Chemo.

See sample YouTube videos at: http://www.youtube.com/user/LisaSaundersCom

About Lisa Saunders

Lisa Saunders lives in Mystic, CT, with her husband and beagle/basset hound. Awarded the National Council for Marketing & Public Relations Gold Medallion, Lisa offers creative ways for business owners, authors and artists to become known as experts in their field, and esteemed contributors to their community.  Services available: Internet Marketing, Press Releases, Speaking Engagements, Writing and Editing. Free initial consultation.

For more information on the services she can provide, e-mail her at: saundersbooks@aol.com or visit: www.authorlisasaunders.com

Testimonials: “Lisa helped me revitalize my marketing strategy with innovative ideas. She repackaged a series of individual lectures I was giving (plus secured me three more) into a newsworthy item: ‘Senior Acupuncturist Kicks Off Spring Lecture Series,’ which became headline news in our local paper. Everyone saw it." Kathleen T. Poole, M.S., L.Ac, Owner of Mystic River Acupuncture. 

When I moved from NY to CT, I received this e-mail from my former boss at Rockland Community College of the State University of New York:  “After reviewing the previous year’s media clipping on the College, what struck me is how many wonderful human interest stories there were, all as a result of your alertness and diligence. You really did a wonderful, wonderful job of unearthing stories and getting the media to pump out a steady stream of positive press. I know it was your ‘job,’ but you really embraced it with such enthusiasm--it really made a difference!” Tzipora Reitman, Director of Communications, SUNY Rockland Community College